Sony at NAB: The Power Behind Your Story

| PERG News: April 2026 |

Sony at NAB – Booth C8401

At this year’s NAB Show, Sony’s theme is ‘The Power Behind Your Story’ which demonstrates how our technologies are the driving force behind various forms of storytelling. At the booth, Sony will showcase an extensive suite of new technology for live production, virtual production, and the current lineup of cinema cameras. Some highlights include the new “R Series” system camera lineup, the XYN spatial capture solution,  Sony’s recently launched PXW Z300 XDCAM handheld AI-powered camcorder – the world’s first to support the C2PA standard for video authenticity, and VENICE Extension System Mini (Rialto) combined with the glasses-free 3D Spatial Reality Display.

Presentation Highlights at the Sony Booth

• Cinematic Live: How CINELIVE Production Services Blends Filmmaking and Live Production

• Sunday, April 19, 2:45p
• CEO Zack Pittman of CINELIVE Production Services share how they design multi-camera systems and integrate cinema-grade tools to build visual arcs and create narrative in real time. 

• The Funicular Goats and Sony: Turning Extreme Moments into Cinematic Experiences

• Monday, April 20, 12:15p
• Funicular Goats have been on the vanguard of using the cinema aesthetic for live events. This session will explore the technology behind capturing the Superbowl Halftime Show, Netflix Christmas Gameday Halftime Show, and most recently Skyscraper Live! – a live-streamed free solo ascent of a 101-story Taipei skyscraper – including the VENICE 2, BURANO, and FR7.

• Jordan Cowan: Cinematic Artistry on Ice

• Monday, April 20 at 3:30p and Tuesday, April 21 at 11:00a
• DP Jordan Cowan will take audiences through his unique journey from prominent ice dancer to the preeminent on-ice DP in less than a decade. Using social media as a springboard, learn about the gear, techniques, and dedication that have evolved his career form novice to front and enter at the biggest global sporting competition in the world.

• Indie Film Drifter Behind the Scenes

• Monday, April 20, 4:00p
• Go behind the scenes with writer, director, actor Sung Kang (Fast and Furious franchise, Obi-Wan Kenobi, Power), and his latest film Drifter that focuses on authentic car culture, real drifters and high-speed stunt work using the Sony VENICE, FX6, and FX2. This panel will feature a special sneak peek of the teaser followed by a discussion with Kang along with Cinematographer Bruce Thierry Cheung and editor Lam Nguyen.

• Cut to the Chase – a Sony Virtual Production Short Film

• Monday, April 20, 4:45p
• Join us for an electrifying panel discussion that takes you behind the scenes of the new Sony short film “Cut to the Chase.” Discover the secrets of this short film brought to life through next-gen virtual production and cinematic storytelling tools. You’ll hear from industry experts as they explore the innovative use of a motion processing platform, as well as technologies including Sony’s VENICE 2 and BURANO flagship cinema cameras, and the extraordinary VERONA Crystal LED video wall, all powered by Unreal Engine.

CineCentral Sessions

• Adorama Presents – Dialing in Exposure: EL Zone, Waveform & False Color with Katie Eleneke – A CineCentral Craft Clinic

• Monday, April 20, 2:15p, C6944 CineCentral Lab 1
• Join SONY’s Master Trainer and Award-Winning Cinematographer, Katie Eleneke, for a crash course on SONY’s exposure tools across the cinema line including EL Zone in Venice 2, Waveform and Zebras in Burano, FX6 and FX3, and false colors in Monitor and Control. In this practical session, you’ll learn how to interpret these tools quickly and confidently on set, understand where skin tones should land for clean, natural results, and develop a consistent approach to exposure across SONY’s cinema cameras. Whether you’re shooting narrative, documentary, or commercial work, this workshop will help you make faster, more accurate exposure decisions in real-world production environments.

Other Sony news:

• Sony VENICE Extension System Mini (Rialto Mini) was awarded the Society of Camera Operators Technical Achievement Award.

• Firmware update highlights

• FX6 V6.00 rolled out BIG 6 home screen display support for easy access to top functions along with some other helpful updates.
• FR7 cinematic PTZ camera V4.00 recently added AI-based Auto Framing and support for OpenTrackIO protocol.
• VENICE 2 V4.1 adds redesign of EL Zone System screen along with a couple other incremental updates.

For more information:

• Sony at NAB Show 2026 | Previews, Demos & Show Updates
• https://sony-cinematography.com/